Windows 11 Phone Link
We had the pleasure to produce the latest Windows 11 Campaign, (re)introducing Phone Link: use your phone – Android or iOS! – from your Windows 11 PC.
In this project, we wanted to establish a state of flow through visuals with excitement and a clear message at the same time. Something unique and identifiable for others.
Thus, under the concept of “The Power of the Unexpected” we’ve built this beautiful campaign.
We developed realistic environments, using sleek colours and everyday objects, that reflect each one of the audiences that we were portraying.
The main goal was to highlight their unique universe and emphasise the flow of the everyday life in a natural way.
The main goal was to highlight their unique universe and emphasise the flow of the everyday life in a natural way.
Additionally, our proposal was also to get visually engaging with varied levels & depths in our frames.
Client
Microsoft
Year
2023
Role
3D Animation
+Credits
/ NotReal
Creative Direction
Milton Gonzalez
Executive Production
Roberto Connoly, Larissa Miranda
Creative Project Manager
Martin Orza
Art Direction
Lu Bonzi
Animation Direction
Milton Gonzalez
Storyboard Artist
Martin Orza, Milton Gonzalez, Carolina Ghisolfi, Rocio Elbaum
3D Design
Linus Zoll, Liam Henderson, Vitor Teixeira, Florencia Tasso, Carolina Carballo, Juan Cioffi, Simon Appel, Juan Garcia Pons, Rob Juarez, Marta Trigueros
2D Design
Macarena Mosquera
Lead 3D Animator
Macarena Mosquera
3D Animation
Federico Piccirillo, Marcus Bakke, Edgar Ferre, Sergio Fuego
2D Animation
Macarena Mosquera
Rendering
Macarena Mosquera, Sergio Fuego
Composition & Color Grading
Milton Gonzalez, Maurizio Navas
Sound Design
Fabrizio Martini